Career Coaching Blog
Personal Marketing Articles
Pamphleteering: Finding your voice
Back in the 18th and 19th centuries, once the printing press had become more common, there was a self-publishing phenomenon. Books, yes, but from what I understand a great deal of pamphlets, or what we might understand as articles, white papers, and booklets. For political purposes. For scientific glory. For vanity. For scandal.
Great titles like "The Migratory Habits of the Peruvian Mudhatch, Modestly Proposed by a Gentleman."
The means of publishing had become accessible enough that people were …
Resumes for I.T. professionals
For information technology professionals, here is a good article on resume writing. StlRecruiting: Writing a Resume that Works for You
Seth Godin on Funk
Marketing guru Seth Godin posted a great quote. He applies it to marketing. Have a read:
“What Bootsy said: Here’s some profound marketing thought from Bootsy Collins.
“You have to bring some funk to get some. You just can’t walk in a place and expect to get some funk. If you ain’t bring no funk, then you can’t get no funk… Another thing is, you can’t fake the funk or your nose will grow.”“
Now, if this quote resonates with you, think about your work. Your career. Your solobusiness. Doesn…
Marketing, Marketing, Marketing
Ultimately, your ability to thrive, to survive no matter what the circumstances, to succeed where others fail, to make bold changes in your life will be in great part due to your ability to market YOU.
If you a…
Practical Networking: Make Your Own Luck
Networking well is an art. I’ve written about networking tips here.
I came across an insightful piece from Venture Blog that is worth a read if your future depends on building relationships with well placed people (which is pretty much everyone!!!). Practical Networking: Make Your Own Luck
Cultivating Relationships
However, many people make the mistake of focusing on quantity rather than quality when they network. They think that having met someone now qualifies that person as a contact. Perhaps. But, meeting someone and leaving a lasting impression are two diffferent things.
For most of us…