Tired of not getting results from LinkedIn? There's 5 LinkedIn steps that drive your career, business and job success on LinkedIn. As a summary of a webinar I delivered this week for UBC Alumni, on “Take Your LinkedIn Presence to the Next Level” I thought I’d share the key points.

Get On-Board the LinkedIn Platform

The LinkedIn platform is growing rapidly. It has become the #1 social platform for “business” and for those who don’t “do” social. Recruitment represents the #1 revenue source for Linke…

In a previous article - Loosen-up: How to write an engaging LinkedIn post, I covered how leveraging the evolving social side of LinkedIn can aid your career growth and job / business success. I began an experiment to illustrate the effectiveness and impact of content with conversation / engagement on LinkedIn. The experiment was successful and I wanted to share my LinkedIn post experiment results with you to help you better leverage LinkedIn.

I wrote a text post, which LinkedIn initially distri…

Engagement is Key

There’s a sea-change occurring on LinkedIn and if you’ve been active in the last months, you’ve already noticed it. Activity is becoming more social, more personal and less “buttoned-down.” If you want traction, you need to loosen-up. Let’s walk through the reasoning and ideas on how to become more engaging on LinkedIn. Don’t get me wrong. LinkedIn is a business platform. What’s happening though is as a result of (1) feature additions / changes, (2) the way the LinkedIn traffic …

Stop Diminishing the Impact of that Valuable Visit to Your LinkedIn Profile

There's a LinkedIn feature that in most cases does you no good, and may even harm the overall impression you're making on your LinkedIn profile. You can't see it when your editing or viewing your profile. And you have no control over it. What it looks like on your profile is only discoverable if you view your profile from someone else's account. That is, the Viewers of this profile also viewed setting.

What's the problem w…

Are you paying attention to the newly designed experience section in your LinkedIn Profile?

Why the bar has been raised (again) on the market's expectations of your profile

LinkedIn's new interface puts a lot of attention on your current experience via three changes.

• They default your Summary content to closed (only showing two-lines of content)

• They default your non-current / older work experience to closed (needs to be clicked to see what's there)

• And they've defaulted your current experience co…

LinkedIn Relationships

Our LinkedIn connections and other digital relationships require care and nurturing to prevent stagnation. I previously wrote about how you can better get to know your LinkedIn connections. Here, I cover ways to stay in touch and support your LinkedIn relationships on the fly. That is, during the normal course of your weekly internet activity.

Network & Emotions

Let’s start with why. I have a network. You have a network. But a network is a concept that only becomes real and …

Evaluating and Using Your LinkedIn Connections

While there are many important LinkedIn tips, having a focus on the relationship with our connections is critical. Once upon a time on LinkedIn, we only connected with people that we actually knew and endorsed. Today, its likely that you and I have connected with people who we wouldn’t recognize if we bumped into them on the street. In this article, I cover LinkedIn tips related to strengthening the relationship with select connections which increas…

Distinguish Your Message & Increase Your LinkedIn Connections

Here are some familiar words for users of LinkedIn…

I’d like to add you to my professional network on LinkedIn

Nine times out of ten, the LinkedIn connection invitations I receive come with the default text above. Granted, it is the fastest way of sending invitations. And when you and I know each other well, perhaps no more is needed. And LinkedIn has made it more difficult over the  years to write a personalized invite. Sections like P…